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Packaging labels are used on each and every product - both retail and wholesale. The importance of the right kind of packaging labels for retail products is evident from the fact that it is the packaging label that catches the consumer's eye. The packaging label can actually make or break a sale.

Most manufacturers who deal in packaging labels carry a ready stock of various sizes of blank labels, adhesive and any other required paraphernalia. Product manufacturers usually get their product labels designed by specialists in the advertising field. A template is prepared and handed over to a packaging label manufacturer who then does the needful. Some packaging label companies offer innovative labels. By choosing such labels product manufacturers can do away with the cost of getting packaging labels designed.

Packaging labels have other uses too. They may be used for identification, inventory control and regulatory compliance. Special use packaging labels include serial number plates, instruction labels, shipping labels, fleet wraps and barcode labels. Product manufacturers should evaluate packaging labels services on the basis of product capabilities, specialties if any, quality requirements and the like.

Product capabilities of packaging label manufacturers include bar or matrix code labels, certification or regulatory code labels, decorative tape, embossed labels or seals, labels for instrument or control panels, laser printable labels, reusable containers, peel off labeling, thermal transfer tape and wash away labeling to name a few.

Laser printable labels are made in such a manner that they are suitable for going through a laser printer. This allows for customer specific labeling requirements to be processed. Labels used for instrumentation and control panels have instructions, graphics, etc. Thermal transfer tape is a type of labeling where a tape is firmly affixed onto the product surface with the use of heat and pressure. Wash away labels are used for containers that see multiple uses as long as they are in a usable condition.

Paper, plastic, metal, rubber and foam are some of the common materials used for the manufacture of packaging labels.